Ministry projects $100b contribution to GDP, 2m jobs, others in 2030

The Minister of Arts, Culture, and the Creative Economy, Hannatu Musawa has hinted of plans by her ministry to boost the nation’s Gross Domestic Product (GDP) with a princely sum of $100billion by 2030.

Besides, she said part of the plan also includes creating two million jobs for Nigeria’s teeming youth population within the same period.

She dropped this hint during a media briefing in Lagos where she reeled out the activities and proposed action plans of the ministry.

Musawa, who was in the company of some of her aides including her Principal Adviser, Faiz Imam, Prince Baba Agba, and others, shed light on the numerous projects being undergone by her ministry since her ascendancy these past months.

“I am pleased to announce that our ministry is now at the implementation stage. We have laid the necessary foundations and are ready to roll out strategic initiatives that will significantly contribute to the industry’s growth. We have achieved notable milestones in advancing Nigeria’s economic diversification and tourism sector. Our vision is to build an integrated, data-driven, and investment-friendly ecosystem that unlocks the vast opportunities within this industry,” she said, adding, “President Bola Ahmed Tinubu mandated me to take all necessary steps to ensure that industry players receive the support they need to grow and thrive.”

The federal government is working toward launching the D-30 Platform, a centralised database designed to map the industry landscape and provide forward-looking insights.

“Its key features include infrastructure audit, a tool to guide public-private partnerships and targeted investments. Industry Forecasts: Providing data-driven insights to help industry players and investors make informed decisions. One of the biggest challenges for industry stakeholders and investors is the lack of reliable data on where to invest, noting that the D-30 platform will bridge this gap by ensuring clear, data-driven assumptions that incorporate planned investments, forthcoming policy reforms, and key infrastructure developments. These insights will be transparently shared on the platform to guide investors, highlight the government’s proactive role, and support our Destination 2030 goal of creating 2 million jobs in the creative and tourism sectors.”

According to her, “One of our core mandates is to have a cultural expansion- to make Nigeria the cultural and creative hub, not only of Africa, of the world, like I said, leveraging on the great strides that Nigerian creatives have already done, but also to have an economic expansion. We are part of the economic team, and what we have done in the ministry is we have committed ourselves to contributing at least $100 billion to expand the GDP by 2030.

“We’ve been able to do that by working with the likes of BCG- Boston Consulting Group, some of the best minds in the world. We have sat down on a table and we’ve said to them, we have to contribute effectively to increasing the GDP. Everything that we talk about is really about the economy. And the issue about the economy and how to make the economy very strong in Nigeria is very important and personal to the president.”


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